Euphorion is pioneering a new suite of tools and methodology that will radically change the way new web sites are developed. We call this the Business Innovation Platform.

Why is the Business Innovation Platform needed?

During the initial Internet gold rush, the typical approach has been to get online, start promoting the brand as soon as possible and worry about the business model later. The time allocated for strategy development has been squeezed into an increasingly shorter period at the start of the project and it is now becoming clear that this is a shortsighted approach. Once development starts, changes to the business model are costly, time consuming and sometimes impossible without complete re-development of the system. Once a site is launched, the business model and rules can easily be copied and "me too" competitors can appear overnight, dramatically eroding hard-won market share.

Within the digital economy, success requires a unique blend of fully developed business model AND rapid time-to-market. This is nothing short of a revolution in technology and methodology.

Euphorion embraces this revolution, through its Business Innovation Platform.